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Honest comparison

TrueCap vs Mashvisor: per-deal math vs market data.

Mashvisor is built around market-level data — heatmaps, ZIP-code Airbnb occupancy, comps. TrueCap is built around per-deal math — should I actually buy this specific property? Different jobs, different price points. Here's when to pick which.

See TrueCap pricing

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TL;DR

Pick TrueCap if

  • You've found a specific property and need to decide if it pencils.
  • You want a free tier that does the full underwriting math.
  • You want stress-test sensitivity + tax strategy + exit modeling.
  • You prefer transparent open-data sources (HUD, FRED, state tax) you can audit.
  • You don't want to pay $$$/mo for market data you may not need.

Pick Mashvisor if

  • You're still deciding WHICH market to invest in (heatmaps help).
  • You're running an STR strategy and need Airbnb occupancy data.
  • You want comparable sales (comps) data built in.
  • You want to browse investment-property listings.

Feature-by-feature

Where each tool earns its keep.

FeatureTrueCapMashvisor
Primary job
Per-deal underwriting — should I buy THIS property?
Market research — WHERE should I invest?
Free tier depth
Full underwriting, no signup, no analysis limit
Limited free preview; most data requires paid plan
Per-deal cap rate / CoC / DSCR
Yes — live as you type, with inline benchmarks
Yes — alongside market data
10-year projection
Pro — full compounding with depreciation
Available
Market-level heatmaps
No — focused on the property in front of you
Yes — neighborhood-level cap rate + rent heatmaps
Airbnb / STR market data
Long-term focus; STR-specific fields coming
Strong — pulls Airbnb occupancy + ADR data by ZIP
Comparable sales (comps)
No
Yes — included in their data layer
Property listings discovery
Not the focus — start with an address you found elsewhere
Yes — investment-property marketplace
Tax strategy modeling
Pro — depreciation + interest + bracket-aware after-tax CF
Basic tax view
Sensitivity / stress test
Pro — rent ±10%, vacancy ±5pp, rates ±1pp
Not the primary use case
Max allowable offer (MAO) solver
Pro — works backward from target return
Not a primary feature
Deal score + breakdown
Pro — 0–100 score with per-subscore explanation
Their own metric
Free address auto-fill
HUD FMR + FRED + state tax — free, no signup
Behind paywall
Sharable read-only deal links
Pro — clean public URL
Account-gated views
PDF lender report
Pro — multi-page report
Available
Pricing
Free + monthly Pro on /pricing, no card to start
Tiered paid plans, generally $$$ at scale

Mashvisor details based on publicly available product info as of 2026. See mashvisor.com for their current state.

The honest take

Mashvisor is a great tool for market research and STR-focused strategies. The trade-off is price (their data is expensive to license, so the subscription has to cover that) and depth on the per-deal math (heatmaps tell you which neighborhood; they don't tell you whether THIS specific 3-bed off Market St clears your DSCR target with the lender you're actually talking to).

TrueCap is built for the moment you have an address and need to decide. Free analyzer, no signup wall, real depth on the Pro tier. For long-term rentals especially, the per-deal math is what determines whether you're making money — the heatmaps just told you to look.

Underwriting the next deal? Start free.

TrueCap free covers cap rate, CoC, DSCR, NCF, monthly cash flow — enough to underwrite. Pro unlocks share links, PDF exports, 10-year projections, tax strategy, sensitivity grid, deal score, MAO, and the strategy analyzers. No card to start.